01
JanClose
How to Improve Your Business with a Good Designed Website
Although creating a good website is crucial for your business. Additionally, it is costly to do it properly. A quality web design will always positively impact your business and help grow it. Perfect digital strategies and good web design are the most important techniques for your business’s future. In the following section, we will outline crucial ways regarding web design that can help your company grow.
A well-designed website can help businesses reach a wide range of targeted audiences, showcase their products, attract more customers, and increase monthly sales. To create a standard business website, you need to hire professional web designers in your town. Better UI/UX, page loading speed, and quality content (images and text) are essential parts of a well-design user-friendly website.
Tips to Improve Your Business with a Good Designed Website
Before jumping into the topic, if you own a business and want to learn about the web design process, then here are 7 steps in the web designing process that you must know. Go ahead and have look at them.
Use a simple design
It is advisable to avoid using different fonts, odd colors, and weird GIFs on your website, as these elements can distract the user from the website’s main objective. Additionally, simplicity and bullet points increase the information’s readability & scannability.
In addition, this is crucial when it concerns mobile responsiveness, which significantly affects how Google ranks websites through its algorithm. Your rankings may drop if your website isn’t mobile-friendly, but your competitors are.
Use a consistent theme for your website
Visitors gain confidence from your website’s consistent theme throughout its pages. Websites of the finest quality will stick to the company’s brand standards throughout. A good website needs consistent fonts, text sizes, color schemes, and photos.
When a visitor clicks a link after reading one page and finds another page with different colors and fonts, users may become confused & believe they have left your site. Navigation on your website depends on consistency. In addition, you’ll leave a better image on users & retain them on your site longer if you keep your styling, layouts, & navigation consistent.
Consistency is required among the following website components: Fonts and their size, Colors, Theme, Navigation, and Image style and resolution.
Do SEO on your business website
It affects your business growth if people are unable to find your website. In order to achieve top search engine rankings, your website must be properly optimized. Although numerous variables affect SEO rankings, comprehensive, educational content plus back-end SEO best practices are crucial. Your search rankings will be significantly impacted by your website’s design. Including:
1. Using logical, sophisticated code
2. Establishing a simple, ordered navigation architecture
3. Utilizing a responsive, mobile-friendly layout
4. Dynamic & engaging visual components.
Conversion Rate Optimization (CRO)
Your website’s most important goal is to encourage users to take specific desirable actions. Typical actions include:
1. Contact form completion
2. In exchange for an email address, you can download licensed content
3. Buying a product
4. Submitting a survey
5. Making a consultation appointment
In addition, the conversion rate of your website can be increased by designing a well-designed site that encourages more visitors to take these desired actions. You can accomplish this in a number of ways, including:
1. Inserting contact forms in locations strategically
2. Making eye-catching CTA buttons
3. Putting chatbots
4. Upgrading e-commerce solutions
Thus, in order to convert these people into paying clients, your website needs to be optimized for conversions.
Optimize the speed of your website
Only your website will determine how successful your online business is. Visitors will leave prior to you having an opportunity to present your pitch if they encounter poor design and exceedingly long load times.
According to Stanford University research, 75 percent of web users rely their opinions of a company’s credibility entirely on the appearance of its website. According to a Kissmetrics infographic, even by the time your website loads in 4 seconds, 25 percent of your potential clients have already left.
To be concise, use bullet points
Internet users typically have a short attention span. And hence because of bullet points (highlights), users can:
1. Locate what they’re searching for quickly.
2. Sections users don’t need are skipped.
3. Emphasize the most crucial information.
Simple bullet points provide easy-to-read details from that area, allowing the reader to quickly grasp that part of the page as they scan it. In addition, nobody wants to sift through a massive wall of text in search of information. By using bullet points, visitors to your website will feel more at ease and stay longer on your site.
Use only top-notch pictures
Images are a vital part of website design. In addition, they may trigger thoughts and convey ideas in a manner that even a piece of text simply cannot. However, it can be tempting to overstuff your website using stock photos when visitors see a generic image they’ve seen before. Images on websites should:
1. Ensure your first impression is positive.
2. Text on a page should be complemented.
3. Support for boosting conversions.
Conclusion
Use these suggestions to make your website better. The online market is growing quickly each year. Good site design is one of the best tools for business success in eCommerce or any other industry. On the other hand, a good design might be good for your company. An effective website should constantly be upgraded, updated, and refined. Although it may seem difficult, among the most valuable undertakings you can take on for your company is to improve your website.
We’d love to hear from you anytime
CONTACT US
Author Box
Tony Garrett- Founder at SoftCore Cyber
As the founder of SoftCore Cyber, I have many years of experience in the software engineering and IT industry. I have completed my education at the University of West Georgia and am an expert in custom software development, mobile app development, IoT Solutions, and Cybersecurity services.
I have an impressive track record of successful projects and know how to deliver innovative and functional IT solutions that meet the needs of businesses. A deep understanding of various programming languages, frameworks, and techniques enables me to tackle advanced projects. As a dynamic personality, it becomes easy for me to work on many digital marketing aspects of an online business like web design, social media, SEO, and SEM.
It will be our pleasure at SoftCore Cyber to work with you. Please get in touch with us to learn more about our services.
